Bend WebCAM, the web creative  marketing conference, is back again is back this month, specifically next week on October 25 and 26. Taking place at downtown venues such as the Tower Theatre, Oxford Hotel and Phoenix Inn, the conference is in it’s fourth year.

This conference still features the three educational tracks:

The Left Brain (aka “Geek”) track dives into the technical, the logical and cutting edge methods of communication, such as social media, SEO, mobile marketing, etc.

The Right Brain (aka “Chic”) track focuses on the creative, the emotional, the imaginative messages of communication, including advertising, design, copywriting, brand development, etc.

The Hybrid (aka “Super Freak”) track merges the two ways of thinking into a synergistic gumbo, enriching anyone involved in the Web and Creative & Marketing industries, especially those who realize the inseparability of technology and creativity in a successful 21st Century business plan.

Here are some of the highlights:

Thursday events:
Opening Keynote: A Return To Bend – How SEO Has Changed Since I Was Last Here from Danny Sullivan, Editor, Third Door Media

The Hot Seat Website Review is back. If your website needs help, find out how you can get an inexpensive review. More details here.

Closing Keynote: Emotional Storytelling in a Connected, Digital Age with Karrelle Dixon, Global Account Director & Dan Hon, Global Interactive Creative Director, Wieden+Kennedy. More details here.

Brew Ha Ha Party at the Blacksmith. Here’s a chance for attendees and speakers to booze, schmooze and share a few laughs together. Hack Bend founder and contributor, Jon, (who also founded  The Brewsite) has been busy brewing beer for the event on behalf of his employer and event sponsor Pixelsilk … you’ll be able to try HTM Ale, Partner Porter and API IPA More details here.

Friday’s events:
Bud Caddell: How to Stop Fearing the Future and Start Inventing it
Recently named “Business Insiders Most Creative Person in Advertising Under 30,” Bud Caddell of Deutsch LA has been developing a new discipline and service offering within the agency – Invention – one that favors experimentation over planning and product development over message deployment. It’s been a challenge of talent, culture and purpose. Read his bio.

The Art of Marketing Craft Beer
Join moderator Dave Jones from BendBroadband/Zolo Media as Bend brewery folks talk about the Art of Craft Beer Marketing with Ty Barnett, GoodLife Brewing Co., Nate Chambers, Brew Werks Brewing, Chris Cox, 10 Barrel Brewing Co., Jason Randles, Deschutes Brewery and Kevin Smyth, Crux Fermentation Project. They will be joined by Tim Mather of the social media beer application Untappd. Rumor has it, they’ll also be sampling some tasty craft brews and giving away swag.

Wondering how to sign up? Use code BWCWEB to save $129 by registering here.

You won’t want to miss it and it’s pretty awesome I don’t have to travel for great marketing continuing education.

Disclaimer: Shannon is on the BendWebCAM planning committee. Jon works for the main sponsor, Pixelsilk. Opinions of this event are of their own.